There’s a lot of confusion on what the difference is between a Landing Page and a Squeeze Page is, so this article aims to explain the difference between the two so that you can understand when they are appropriate. Defining a Landing Page The definition of a landing page is simply a basic web page
It’s all well and good creating a squeeze page, but you need to encourage people to sign up, so that you can build your database. You probably already know that the best way to encourage somebody to sign up to your list/database is by offering an incentive (also called a lead magnet, or an ethical
Setting up the sequence of emails and lead magnet is actually quite simple. Although this diagram looks complex, it actually details the whole process of a squeeze page and sending emails, so it gives you a complete picture. Red = what the visitor does Blue = what your CRM does Green = what the
The Squeeze Page Toolkit makes it really simple to create squeeze pages that can automatically add potential customers directly into your customer database. So here’s an explanation of how it all works. 1) Your visitor enters their details into the opt-in form. 2) The toolkit checks which ActionSet is associated with the opt-in form on
This 5 minute video shows you how to set up an Integration, Action Set and a create a page, all from scratch. It’s surprisingly easy, as you’ll see from this video!
