I have a friend, Brian. He’s a very talented business coach. He’s extremely well respected by his peers, and he delivers HUGE value to his clients. Brian is genuinely very good at what he does. But Brian is throwing away money.
I’ve lost count of the number of times that I’ve spoken to a business owner, and they say to me… “I’ve nearly finished by brand new product, but how do I sell it?”. How can I build my list so that I can sell my product? Ideally, you want to have your list of customers